Why go for an experienced copywriter instead of going with a newbie?

Getting a good copy writer for your content is essential these days if you want to maintain any kind of online presence, but choosing the right one for you, can be somewhat of a challenge.

There are so many offers out there that you may get confused, but one thing that you should be asking yourself is whether to go with an experienced copy writer, or a rookie.

Here are some of the best reasons to spend little more money and get an experienced copy writer.


One of the biggest reasons to hire an experienced copy writer over a newbie, is obviously the experience. Whether you are new to the game or have experience yourself, you will want to know that whoever you are paying knows what they are doing.

An experienced copy writer will be able to do whatever you ask them to do, and in most cases will perform better than you might expect them to because they know what the job really is.

Professional Attitude

Something that you may not find with a newbie is a professional attitude. If you hire a part-time writer, a college student, or anyone just looking to make some quick money, you will also have to deal with whatever they choose to throw your way.

An experienced copy writer will have a reputation to uphold, and they won’t want to sully this reputation. They will also be used to working to deadlines, dealing with difficult and varied content, and know how to keep a good rapport with their clients.

This is imperative for any good working relationship if you want a job that is done well and in good time.


Another thing that only an experienced copy writer will be able to give you, is proof. When hiring someone to write content for your business, you want to get the best that you can get. This means that you can just take someone at their word. An experienced copy writer will be able to link you to live content that they have written for other clients or send you copies so you know you are getting a capable and talented worker.

If you hire a newbie, you will rarely get any samples and the best-case scenario is that you will end up wasting money, the worst-case scenario means you will be taking a risk with your business’s reputation.

So, there you have it. When you need to hire someone to write content for your brand or company, make sure that they know what they are doing. An experienced copy writer may be more expensive than a newbie, but they will be worth every penny when the content goes live to potential clients and customers. Don’t be fooled by the idea of launching someone’s copy writing career – you may end up suffering for it! Make the content surrounding your name the best it can be by hiring experienced professionals.


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